The platform

From a hallway tip to the whole neighborhood, answered.

This is FieldGuide, exactly as your team and your guests will see it — every screen below is the real product.

01 — Capture

Capture a spot and submit it — in about thirty seconds.

Every staffer gets a private link — no login, no app to install. They write it, say it, or film it, add the place, and hit submit.

The bartender's taco truck, housekeeping's sunrise spot, the front desk's rainy-day plan: it all flows into one governed queue only your admins see.

FieldGuide staff capture screen — write, voice or video a recommendation
02 — Govern

Brand design and voice rules, applied to every word.

Your BrandKit holds the logos, colors, fonts — and your content rules: the hard-nos, must-haves, and watch-outs your brand lives by. AI checks every draft against them before it ships.

The result: every guide, post, and event page reads like a natural extension of your property's website. On-brand by construction, not by luck.

FieldGuide BrandKit — logos, colors, fonts and content rules
03 — Publish

One body of knowledge becomes every format guests use.

The same knowledge base publishes as a mapped Field Guide, a local area blog, an always-current event calendar, and campaign landing pages — each structured so search engines and AI systems can parse and cite it.

Watch it cycle: guide → blog → events → landing page. All real, all from one property's content.

See a live published guide →

A published FieldGuide with mapA local area blog postA local event calendarA property landing page
Field GuideBlog postEvent calendarLanding page
04 — Visible

A QR code makes it an always-available part of the stay.

Every guide ships with a branded QR code — on the keycard sleeve, the lobby easel, the in-room card, the printed guide itself.

Your hotel's local knowledge stops being a conversation guests hope to have at the desk, and becomes something they carry for the whole stay.

FieldGuide share screen with QR code
05 — Measure

Your content maturity, measured the way engines measure it.

The Local Authority Score grades your published content against the attributes answer engines require — the same CREATIVE criteria that decide who gets cited.

Every recommended action shows the points it moves. Publish, act, and watch the number climb — alongside your external Local Authority baseline.

FieldGuide Local Authority Score

Ready to see where your hotel stands?

Choose your next step — move at your speed.

Check your Local Authority Score

Instantly see your score, strengths, gaps, and top opportunities.

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Start now — free

Create your account, add your property, and build your first FieldGuide today. No credit card.

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